Leif was born in 1991 in Böblingen and began his musical journey at the Popakademie in Mannheim, first studying drums before switching to music production. After his studies, he moved to Berlin to work as a producer and songwriter. Even during his time in Mannheim, he frequently photographed musicians, gradually developing a deep passion for photography. Over the years, his unique eye for pop culture and aesthetics has increasingly drawn him toward the visual side of storytelling.